How to Build a Single Property Website That Leaves a Lasting Impression

Creating single property websites is a surefire way for real estate agents to impress their clients and showcase properties in a unique and captivating manner. However, the process of setting up a website solely dedicated...

Creating single property websites is a surefire way for real estate agents to impress their clients and showcase properties in a unique and captivating manner. However, the process of setting up a website solely dedicated to one property can be time-consuming, not to mention the challenge of tracking clicks and engagement from potential leads.

In this article, we will explore five ways to build single property websites that offer seamless and efficient solutions for realtors. These platforms provide all the necessary tools to create professional-looking and fully-functional single property websites.

Create Your Own DIY Site

One viable option is to create your own website using popular DIY site builders such as WordPress, Wix, or Squarespace. WordPress, in particular, is widely recognized as a versatile platform for building websites. Setting up a WordPress site requires a domain name and URL hosting, which typically costs around $15 per month. Additionally, you may need to purchase plugins or themes to enhance your site's functionality.

If you're already familiar with WordPress, you can opt for the MaisonCo single property website theme available on ThemeForest. For a one-time payment of $59, MaisonCo provides unlimited customizable single property websites. Its features include a drag and drop page builder, three different homepage layouts, a photo gallery, a schedule visit form, and a property detail page. Moreover, MaisonCo is compatible with all browsers and optimized for mobile devices.

A new listing sign with a sold sticker

Rela

Rela is a dedicated single property website builder that offers a quick setup process with a wide selection of templates. By simply entering your property's address, Rela automatically imports all the necessary details and statistics, allowing you to focus on uploading photos, videos, floor plans, and even 3D virtual tours. You have the freedom to upload an unlimited number of photos and can easily switch templates if desired. Furthermore, Rela ensures seamless compatibility across all devices, including mobile phones.

Rela provides several pricing plans catered to agents and brokers:

  • Starter Plan: Starting from $24 per month on an annual plan or $29 on a month-to-month basis. This plan includes one active real estate listing and up to two listing agents.
  • Plus Plan: Starting from $49 per month on an annual plan or $59 monthly. This plan allows for five active listings and up to five listing agents.
  • Pro Plan: Priced at $99 per month on an annual plan or $119 on a month-to-month basis. This plan offers 25 active listings and 10 listing agents.
  • Brokerage Plan: Priced at $249 per month, this plan grants unlimited listings and 15 full-access accounts, with the option to add more as needed.

CribFlyer

CribFlyer is another impressive single property website builder that boasts a fast setup process, custom domains, and stunning templates. Notably, CribFlyer integrates Google Analytics into every site, allowing you to monitor visitor activity and engagement. Furthermore, CribFlyer supports photo galleries, videos, interactive floor plans, 3D virtual tours, and even an "unbranded" version for MLS listings. Real-time lead capture is another valuable feature, as it sends leads' information directly to agents via text or email.

CribFlyer offers flexible pricing plans based on the number of single property websites you require:

  • $7 per month for one property website.
  • $10 per month for two property websites.
  • $15 per month for three property websites.
  • $20 per month for four property websites.
  • $25 per month for five property websites.

A gray suburban home

Single Property Sites

Single Property Sites is a remarkable website builder specializing in single property websites, seamlessly integrated with online marketing tools. One standout feature of Single Property Sites is SPS Free-View, which enables you to create free showcase single property websites for potential clients during listing appointments. To activate the site and access numerous marketing features, you can opt for a paid membership with Single Property Sites.

SPS offers various marketing options, including video generation, social media posts, printable flyers, lead capture, and real-time notifications. Additionally, you can include unlimited high-definition images, virtual tours, and curbside marketing. Single Property Sites provides four different pricing plans:

  • Startup Plan: $12 per month for one active property listing, with an additional $1 for lead capture.
  • Do More Plan: $19 per month for three active listings, with an additional $3 for lead capture.
  • Multi-User Plan: $49 per month for ten active listings, including lead capture.
  • Team/Office Plan: $97 per month for 100 active listings, including lead capture.

BrokerOne.io

BrokerOne.io offers a hassle-free experience with pre-made templates for residential and commercial properties. The themes are fully customizable, and there's an option to include personal branding across your single property website. BrokerOne.io takes care of SEO, lead generation, social media integration, and mobile optimization, making it an ideal choice for those with limited web design experience. Additionally, BrokerOne.io provides 24/7 customer service for any assistance you may require.

Every single property website created with BrokerOne.io includes a photo image gallery, social media sharing capabilities, and an option to add floor plans. BrokerOne.io offers three month-to-month plans:

  • Basic Plan: Starting at $15 per month for one real estate website.
  • Pro Plan: Priced at $25 per month for up to four websites.
  • Ultimate Plan: Priced at $56 per month for five or more websites.

Final Thoughts on Single Property Websites

Single property websites offer a powerful medium to capture leads and propel your real estate business to greater heights. By providing exclusive content and a seamless user experience, these platforms empower realtors to impress clients and effectively market their listings. Have you tried any of these single property website builders? Let us know your experience in the comments below!

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