Xem thêm

What’s the Difference Between Real Estate & Architecture Photography?

Do you have a passion for capturing the beauty of architecture? Are you interested in turning your love for photographing buildings into a thriving business? If so, we have two exciting career paths for you...

Do you have a passion for capturing the beauty of architecture? Are you interested in turning your love for photographing buildings into a thriving business? If so, we have two exciting career paths for you to explore. In this article, we will delve into the differences between real estate photography and commercial architecture photography. Both offer unique skill sets and lifestyle choices, so let's dive in and find out which one is best for you.

Behind the Scenes of Commercial Architecture Photography Tutorial

For PRO EDU's Commercial Architecture Tutorial, we had the privilege of collaborating with a renowned architectural firm, HOK. Located right in our studios' vicinity in St. Louis, HOK provided us access to their latest masterpiece - a cutting-edge office and lab space in the Cortex Innovation Community. This dynamic environment showcases the fusion of technology, innovation, and collaboration.

Commercial architecture photography primarily caters to architects, building managers, and companies. In our tutorial, we focus on capturing the essence of these spaces while infusing a sense of productivity and movement. The goal is to create images that are both visually appealing and inviting.

Commercial Architecture Photography Business and Workflow Practices

When architects and companies invest in professional photography, they expect the images to have a long-term impact. These images will be used in portfolios and advertisements, so they must be meticulously crafted. Commercial architecture photographers have ample time to capture the perfect shots, often spending a full day on just a handful of images.

To ensure efficiency, photographers sometimes outsource the post-production work. In our tutorial, you'll see how Barry handles retouching with the help of a skilled retoucher. This allows photographers to focus on their core strengths and deliver high-quality, true-to-life images.

Behind the Scenes of Real Estate Photography Tutorial

In contrast, our approach to the Real Estate Photography Tutorial was entirely different. This time, we set our sights on a residential home - a charming 5-bedroom, 2.5-bath house built in 1908. We wanted to highlight the diversity within the real estate market, showcasing both traditional and modern elements.

Real estate photography primarily targets real estate agents and homeowners. The goal is to capture images that highlight the best features of the property and create a sense of flow and decluttering. It's important to create a cohesive set of images that reflect the overall ambiance of the home.

Real Estate Photography Business and Workflow Practices

Efficiency is key in the real estate photography business. While creating stunning images is important, photographers must also be conscious of time. Homes are shot "as is," without prior visits, and photographers must deliver a set of 15-25 images within a short timeframe. The post-production process is minimal, ensuring quick delivery of the final images.

Real estate photography offers a great opportunity to generate income without sacrificing personal time. By optimizing workflow and output, photographers can shoot multiple homes in a day, earning a substantial income. Barry shares his expertise and teaches you how to make the most out of this genre.

Which Tutorial is Best for You?

Both real estate photography and commercial architecture photography have their own unique characteristics and requirements. The budget, time spent, and usage of the images differ significantly between the two.

Commercial architecture photography offers the opportunity to work on high-budget projects and create meticulously crafted images that drive advertisements and portfolios. On the other hand, real estate photography allows for quick turnaround times and offers a steady stream of work.

Ultimately, the choice depends on your personal preferences and career aspirations. Whichever path you choose, both tutorials provide valuable insights and techniques that will enhance your skills as a photographer.

So, what are you waiting for? Pick up the tutorial that aligns with your interests and dive into the exciting world of real estate or commercial architecture photography.

1